12. May 2016

Tradebyte and Zalando deepen their cooperation

zalando_allgemeinZalando SE acquired 100% of the Tradebyte shares from the current owners by way of a share deal. The joint goal of both companies is to help their partners to win online and enable their digital business strategy.

“With this partnership, Tradebyte wins Europe’s leading online fashion platform as strong companion, supporting us with its excellent reputation and know-how in order to accelerate our further growth and development. Zalando’s investment will allow us to reach a new level in our positioning as a vital player in the global digital commerce business.” explains Matthias Schulte, Managing Director of Tradebyte.

This partnership strengthens the abilities of both partners to digitalize a partners’ stock and to connect it to different channels – also beyond Zalandos possibilities.

Tradebyte will continue to operate independently – the location, the popular SaaS-Solution and the well-established brand will remain under the leadership of the current management. The acquisition will not affect the partners of Tradebyte or Zalando in their daily business, both will keep all existing customer relationships.

posted in General by Alexia Schulz

Alexia Schulz

Digital Marketing Manager
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